2019 ‘Seconds’ Giveaway

FINISHED END APRIL 2019!

Throughout the year we often find a percentage of garments that do not quite pass the quality test when packing orders. 

Many of these garments have minor discoloration or pulled threads and are still quite ok to wear. 

So rather than throw them out, we set them aside so we can give them away!

With every order (or until we run out of stock) we will include a bonus garment or two from our seconds. 

Lingerie, Bras, Panties & G-Strings all available.

Make a note in your Order Comments of what second you would like, including size and we will do our best to accommodate.

Is Men’s Lingerie gaining traction?

We follow the news on any mention of “Lingerie for Men” and it’s refreshing to see other companies are getting on board to offer men, no matter what their sexual preference or fetish persuasion an alternative to the boring & uncomfortable options available in mainstream stores.

I found this story from late November 2018 where Fat Mike from NOFX Punk Rock Band is launching his own fashion line which includes knickers, stockings & garter belts.  His slogan on their website is gold saying “Wear what the f**k you want!  It just goes to show you can’t pigeon hole men that want to wear lingerie style underwear or kilts for that matter! https://dyingscene.com/news/fat-mike-nofx-launches-mens-lingerie-line-fatale/ 

Mel Magazine just posted a story today called “A No-Frills History of Lingerie for Men” which highlights the many different reasons why men want to wear lingerie.  We provided the writer Brian a sample of our lingerie for Brian to try for himself.  He did a short video wearing our Nadia Nightie at the end of the story.  Whilst he tried it and decided it wasn’t for him, at least he was open to the idea and there was no judgement.   Check out the story here. https://melmagazine.com/en-us/story/a-no-frills-history-of-lingerie-for-men

Mashable Australia also gave us a mention for Valentine’s Day gift ideas and noted that our lingerie was an edgy gift for the adventurous.  We liken our lingerie to a sex toy that you both get to wear together.  Don’t underestimate the feeling of touching luxurious fabrics on your partner.  We highly recommend! 😉  Check out the R-rated gift ideas here. https://mashable.com/gifts/sexy-valentines-day-gifts/#XKOksJCOCGOB

We understand that our customers are varied, and we don’t pretend to be an authority on their sexuality type or fetish but with our customers continual feedback, we will continue to produce luxury lingerie that fits men.

Speaking of feedback, we are thinking of doing another poll on Instagram to get an idea of what style you would like us to release next. I’m thinking super soft & girly?   If you would like to partake, create an Instagram account if you don’t already have one, follow our account below and keep an eye out for the next poll.

https://www.instagram.com/hommemysterelingerieformen/ 

We are super excited about 2019 and can’t wait for you to see and feel what we have in store for you!

Bianca & a few statistics

How fast has this year gone?  It seems like only a moment ago it was September and now Christmas is right upon us!  I think it could be summed up by this post seen on FB

The good news is we have just released our final garment for the year, Bianca.  She arrives in a bra and panty combination, made from lightweight tricot and lace.  Similar to Katie and Nadia but with a slightly different fit.

It’s been another good year for our lingerie and we will be celebrating 10 years in business in May 2019.  A few statistics for the past 12 months include-

Top 3 Panties by sales

Top 3 Bras by sales

Top 3 Lingerie garments by sales

Top 5 Garments

Top 5 Countries by sales

  • United States
  • United Kingdom
  • France
  • Germany
  • Australia

That pretty much wraps it up for another year.  We’ll be running our Bianca sale for quite a while and I’m sure she will be in the top 5 for next year.

Be safe, have a great Christmas, enjoy your lingerie!

New Release Styles

Our new lingerie sets have arrived and are now available in store.  They are so new we haven’t even planned a photo shoot as yet!  The new sets including Emma Teddy, Chloe Thong, Bra and Suspender Skirt along with Jasmine Panty and Bra represent a change in our business.

We have finally reached a tipping point in terms of manufacturing which is great news for our customers.  It means our volumes equate to better prices for our customers and hopefully an ever evolving and growing business.

Of course this isn’t possible without the continuing support of our customers and as a reward we will be releasing our new garments at the lowest possible price and in the case of Emma, a small loss.  The reason is to reward our loyal customers and provide visitors with an opportunity to sample our quality at a reasonable price point.

Our current $10 sale on these garments has to end by the weekend of September 15/16 so take advantage today or miss out!

Look, a man in lace – The sky is falling!

Whoa! When mangerie goes viral it really does go crazy.

We shouldn’t be surprised I guess.  Stories like this surface from time to time and the response borders on hysteria from some areas.  Though it’s not everyday the son of the United States President helps us out with a disapproving tweet!  Hopefully we’ll still be allowed to visit again as I think we left some money in Vegas last trip and I’d like to have it back thanks.

The funny thing is, lingerie wearing guys are generally pretty good at hiding their love of lingerie.  So the guy laughing with you could be perusing our store in the next few days trying to decide which garment to purchase.  (Nikita or Annabelle sets for comfort only, Lara for getting wicked in the bedroom, Carmen for sleeping and Katie Romper or any of our thongs and Vanessa mini skirt for getting in the mood…fast!

And it’s not all about the bras.  Our critics endlessly ask ‘but why the bra’ and the answer is simply because some of our customers love the feeling it gives them.  Some guys only love our briefs and are not into the bras at all.  Some like the lingerie because they love the one piece fit and feel.  It’s a personal choice.  Wives and girlfriends tend to buy their partners briefs or thongs as gifts with Valentines Day now only second to the Cyber Monday sale in terms of volume.

Seriously, just because one person doesn’t agree with another persons choice in wardrobe/hairstyle/sexual preference/political persuasion/religion doesn’t make one or the other right or wrong.  It doesn’t make one person better than the other.

Fortunately, we have thick skins here at HommeMystere (covered in super lightweight sexy lingerie) and we will move on.  To the next design..

New releases arriving next week.  Join over 5,000 other subscribers to find out how you can purchase our new releases at great prices.  Click and scroll down here.

 

You can’t Trump this!

Ordinarily, any company getting an endorsement from the son of a President would be awesome.  And we came close with Donald Trump Junior tweeting ‘who is pushing this garbage’ on Twitter this morning (Australian Time). It was in relation to a story written online in another part of the world.

At first I thought it was just #fakenews because there’s just so much of it about these days.  Then I wondered why Don was reading the article anyway.  And following up with a tweet!  Well, we don’t really care and as a thankyou to Mr Trump (Jr) we have set up a 24 hour coupon code trump that provides 20% off.

Are you looking to stock our wonderful lingerie?  Check out our wholesale store today and apply for an account.

United States Shipping Changes

We have now been in business for a little over nine years.  During that time we have had the same shipping costs around the world.  We have been fortunate that business growth combined with a favorable exchange rate has enabled us to retain the same reasonable rates for so long.

However times have finally caught up with us and we need to increase our shipping costs to the United States from $7 USD to $9 USD effective from August 10.   All other rates remain the same.

In the meantime we are offering a free shipping deal until the increased cost comes into effect.  Just use the coupon code ‘shipit’ when going through the checkout to take advantage.  Minimum order size is $30 USD.

Please contact us if you have any questions!

Buy HommeMystere Locally

 

It has taken some time, but HommeMystere now has an entirely separate store dedicated to wholesale sales direct to retailers.

Located at www.hommemysterewholesale.com, the store allows approved businesses to purchase our garments at wholesale prices for their own stores.

One of the reasons many visitors choose not to purchase direct from us is the tyranny of distance and the import taxes they are liable to pay as an order enters their respective country.

Allowing stores to purchase the stock at a wholesale price reduces the tax obligation for the retailer and provides a local point of contact for the customer.

So if own a store and think HommeMystere might be a nice addition to your range, please get in touch via the application form.

If you’re a current customer and would like to purchase from your local shop, please pass on our details!

Visiting our manufacturer in China

Did I miss doing a blog post in March?  This year seems to be flying by so it’s about time I updated our visitors on what we’re up to here at HommeMystere.

Firstly, I have completed my annual visit to see our manufacturer and plan the next 12 months or so.  Although it was a quick trip with just one night in Hong Kong and two in China before returning home, it’s always an experience making the trip.

Many visitors will be familiar with awesome public transport services, but for myself who seldom jumps on a train, I always find the systems in Hong Kong and China incredibly efficient.  The MTR network in Hong Kong is ridiculously easy to use and a 300kmh+ (200mph) bullet train in China is crazy fast and I was on a ‘slow’ leg!

Catching a Bullet Train. We could do with a few of those here in Australia

Traffic in a car is pretty scary but travelling in the Chinese version of Uber is fine with good cars and friendly drivers.  Didn’t see any bottles of water or packets of mints though!

Visiting the company always begins with a quick tour of the factory floor followed by a meal, and I have to admit some of the dishes are certainly an acquired taste.  I was fortunate enough this trip to stumble across some Australian Wagyu beef cooked in the Middle Kingdom way and it was perfect.  It’s a good time to catch up on how their business and family has been going over the previous year and gain a new perspective on the challenges they face.

Awesome meal at Yung Kee Restaurant in Hong Kong.

I was the very first client of the family run business and it has been amazing to see how they have grown over the years.  They have started from scratch and the warehouse space now covers over 4,000 square metres which I think is about 43,000 square feet!  The sample room alone has over a thousand different pieces of lingerie in various styles, colours and sizes.  We are just minnows in the lingerie world where some labels order more pieces in a week than we order in a year!

Just setting up in the Boardroom to begin work on the 2018 range

The staff now have quite a good feel for what us guys like in lingerie and they are not shy about making suggestions either!  While we sit around the boardroom table, comments such as ‘you need more pink lace’ and ‘this design is not sexy enough’ is embarrassingly common.  There are also a couple of guys in management that I’m told have been convinced to model a few samples prior to them being sent to Australia.  They certainly like to get the patterns correct before shipping!

This Teddy would have made a great gift but I was only travelling with carry on luggage.

Overall it was a very successful trip and based on our conversations, we will be providing the opportunity for other retailers to purchase our garments for their own store.  So if you prefer to purchase from a local store, we will be offering limited styles at wholesale prices soon.  Stay tuned for more or email us at info@hommemystere.com if you are a store owner and would like further information.

The Tea is great in China but a Flat White from Starbucks is more my style.  I love those lights too!

 

Violet arrives at HommeMystere!

We’re pleased to release our latest lingerie set, Violet, and offer a discount on the garments until mid March 2018.

Just enter the coupon code Violet when going through the checkout to take advantage of this offer.  No minimum purchase and the offer is only for the Violet Panty, Bra and Thong.

See the range below!

The front of the Violet Panty provides full coverage and has lovely lace edges

Full bum coverage from the Violet panty though it is designed to sit quite low

Our cute Thong has a little frill edge added along with a bow.  Notice the black lingerie lace waistband and stitching.

Our cute Thong lace back pattern is designed to appease those of us with OCD!

Cute lace/fabric bra cups ensure it looks as great as it feels!