Say it with Satin

It’s that time again already!  We’re preparing for the arrival of our next set which is due on sale in early December.  As usual, we have sent out a Newsletter asking for name suggestions and have received a pretty good response so far!

Satin Garter and Panty


Unfortunately there was a typo in the Newsletter which made it a little challenging to send the name suggestion, but most of our guys are working around it…

The satin set includes a full brief, garter and a bra.  This is our first time developing a garter so it will be interesting to see what what our customers think of it.

Satin Bra


The Satin bra is a fairly standard design, though we have tried to develop this one to allow for some genuine support for guys that are looking for something more.  It will only stretch to a ‘B’ cup, but is comfortable enough to wear all day.  Men with Gynecomastia that are ok with something a bit lacy may find this helpful.  Or guys that like to add ‘chicken fillets’ will also be impressed with this bra!

Satin Panty


Some of the name suggestions we’ve received so far include

Grace, Whitney, Katelyn, Savannah, Marisa, Stella, Isabella, Vanessa, Susan, Bonny Blue, Susie, Delilah, Mary-Beth, Kristine, Simone, Misti, Bianca, Julie, Dolly, Marie, Celine, Sirona, Rachel, Crystal, Esterella, Danielle, Penelope, Bettie/Betty, Genevieve, Robin/Robyn, Delilah, Mary, Blue Jay Collection, Heidi, Bella, Jazelle, Jenny, Serenity, Gabrielle, Daphne, Blue Belle, Lana, Elma, Debby, Camilla, Colleen, Brook, Alison, Angela, Amelia, Felicity, Fiyza, Frankia, Emily, Parisienne, Fleur, Britney, Sybil, Salma, Sapphire


And the winner is…. Genevieve!  We had two subscribers suggest the same name and both will receive a complete set when it arrives at our Australian warehouse.

Thanks to all our subscribers for submissions

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Trans Women Lingerie

So I’m perusing the web and stumble across the blog post at the Lingerie Addict and felt the need to respond.  My reply wasn’t meant to offend anyone and if it did, well I apologise.

The transcript of my response is below.

“Strangely enough, and though I’m loathe to repeat myself, we never set out to challenge anyone or anything at any time. HommeMystere began simply because I couldn’t find lingerie that I liked and that would fit comfortably enough that it could be worn for more than ten minutes without becoming unbearable.
Despite the assertion that ‘men who crossdress get all this beautiful lingerie to choose from’, the reality is simply not true. Sure there’s plenty of beautiful lingerie about but very little of it will actually fit a guy!
The reality is the market for men’s lingerie is small, even on a global scale. All our garments are manufactured to the highest quality / best price matrix that I think is reasonable based on the anticipated demand for each new line.
I can only imagine how tiny the trans women market must be for lingerie. I suspect it would not be remotely viable as a business based on the required economies of scale to establish and grow a new business.
As the owner of HommeMystere, I have never pretended to do anything other than create lingerie that fits men. Nothing more and nothing less. The reason we target our lingerie towards men is because that is the market I understand. I am my own best customer because I have been doing this for 30 years before starting the business. It would be remiss of me to advertise towards the transgender community when I have no knowledge of that market.
As for the criticism of Chrysalis, I think it reflects a deep lack of understanding about business – on the part of the customers. I have never been in touch with the owners of Chrysalis but I feel they have been treated quite harshly by the customer group they are trying to serve. Rather than criticise the Label, perhaps some support and constructive advice would help all achieve their goals. A viable business and nice lingerie!
I certainly take a conciliatory approach with our own customers because they are like family to me. We share the love of lingerie and while I get to make the final decision, if I have a question on anything from style to color to name, I know I can ask several thousand customers and receive a considered response.
The trans community needs to speak up a little louder, start something for themselves or support businesses like Chrysalis that are trying to break new ground.
As for the whole rude ignorant salesperson at the lingerie store, we’ve all encountered that kind of thing. There are plenty of store owners that are more than happy to address whatever your requirements. You just have to keep looking until you find the right one.
I am in this business because I absolutely love lingerie. Everything from the design phase to the samples, photographs to conversing with the guys. I do it because I love it and each new sale is a vindication that the first few years of struggle and criticism from the naysayers was worth it. To Chrysalis, Herroom and any others in a niche market having a go, I say good on you and I hope you have every success.”

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The cycle of guilt

Any guy that’s into lingerie has no doubt wrestled with the guilt associated with wearing something ‘they’re not supposed to’.  What drives that guilt?  Probably the same thing that drives the urge to wear the lingerie in the first place.  The first time is pretty exciting, but so very wrong! So you avoid it for a while until the temptation becomes too great and then BANG!  You’re wearing panties again.

You don’t understand why you are compelled to do it over and over again, but the feeling is divine.  Sound familiar?  You’re not alone.  This is pretty much what we all go through at the beginning of our cycle of guilt.  Eventually you come to an uneasy truce with your conscience regarding your lingerie wearing ways.  Like a smoker that can ‘give up any time’ after a 30 year habit, you tell yourself you’re not really addicted.

You decide to just let yourself go for a while.  Just wear the odd pair that you find appealing.  Then you’re out shopping – sweating bullets while you peruse the aisles in search of the perfect panty.  Wide crotch, no centre seam, stretch both ways.  You spy something that looks great and is possibly in your size and go for it.  Nonchalantly strutting around the lingerie section, you’re gaining confidence now.  Might as well take advantage of the situation eh?  No point buying one pair.  May as well go hard and be embarrassed once instead of having to come back next week!

But you don’t have much cash and cash is King right?  Can’t have the wife finding out you’re buying lingerie and not giving it to her!  If only she was the same size.  Ugh!  Oh well, this will have to do.  You slide over to the checkout with your head held high.  You don’t give a damn what the lady there thinks.  Even though you think she knows you’re buying for yourself.  Just tell her your wife is ‘about the same size as you’.  Bet she’s never heard that one before.

She tells you to ‘have a nice day’ which is cute because you know you’re going to have an effing AWESOME day as soon as you get home.  But you just smile and say ‘thanks, you too’ and try not to run out of the store.

It’s done now.  You have the lingerie in the bag and you’re out the door.  You wish you could just teleport yourself home and try these suckers on right?  But you can’t so you resign yourself to getting in the car, and opening up the parcel, ripping off the paper and feeling the fabric.

Goddam, it’s like being high!  Just the anticipation of getting home and trying on this lingerie is getting you worked up!  And you get home. You try them on.  They’re perfect.  You love it.

Then the guilt sets in.

You place the lingerie in the box under the spanner set in the back shed where no one else ever goes. You realise just how much of a collection you have and begin to question whether you really can give up as easily as you thought.  Wow, it’s quite a collection.  You can recall every purchase from every store.  Out of town shopping trips.  That time you were away on business and went crazy in the lingerie section.  Blew more money on panties than food and accommodation!  Man that was fun.  But give it all up? Of course you can!  Throw them out.  Who needs lingerie?  What the hell have you been doing spending hundreds or thousands of dollars on women’s underwear!

Garbage bag.  Big one.  Lingerie in, then out in the garbage.  Phew! Thank God that’s over.  It was getting out of hand and it was time to purge.  Just boy undies for me from now on.  Woo hoo, I’m gonna man up and stick to boxers. To hell with the frilly stuff, I’M BAAACK and I’m gonna be just like everybody else!!!

One week later

You’re out shopping at the mall.  A hot pink, white lace, black highlight color combination catches your eye.  You walk into the lingerie store ‘just to look’.

You spend $200 on new lingerie.  You can’t wait to get it home.  The cycle begins again…

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What’s in a name?

So we have a new set arriving in the next few days and we need a name.  Following on from our recent plan to have our customers help us out, we sent out an SOS newsletter for suggestions.

The new set is white with a floral pattern and is made from a gorgeous figure hugging microfibre.

Customers are naming our new figure hugging panty

Customers are naming our new figure hugging panty

We have also designed our first ‘pullover’ style bra since there is plenty of stretch in the fabric.  It feels beautiful and we’re confident our current and new clients will love it!

Our new floral set looks great and feels sensational!

Our new floral set looks great and feels sensational!

We have been inundated with names so far and have yet to make a decision.  Some of the suggestions include (in no particular order)

  • Lana Rose
  • Sweet Romance
  • Debutante
  • Flower Princess
  • Tender Touch
  • Skylark
  • Rosie Reds
  • Flower Power
  • Camille (suggested several times)*
  • Lola*
  • Summer
  • Rose Thorn
  • Antoinette
  • Louise
  • Viola
  • Floral Love
  • Scarlet
  • Poppy
  • LaFleur
  • Calico
  • Marie Christine
  • Charlotte
  • Rosanna
  • Sonrisa
  • Juliette or Julie*
  • Penelope
  • Spring Fling
  • Joies Floral Dream Collection
  • Roxy or Roxanne
  • Sophia*
  • Abigail
  • Genevieve*
  • Flowers & Lace
  • Blossom
  • Amberosia
  • Floral Passion
  • Alice
  • Elise*
  • La Rouge Fleurette
  • Flora
  • Lily
  • Laila
  • Cherry Blossom
  • Lety
  • Flower Boy
  • Rebecca

Those marked with an asterix are the front runners at this stage.  Using names for the lingerie is fun, simple and easy to remember – unless of course you know someone with that name and you don’t like them.  That might create an issue when you want to wear that style…

We will make our decision in the next 24 hours or so…..


(24 hours later)

The Winner is………….Elise!  Thanks to Daniel in Texas, your freebie set is in transit.


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The Media Focus is Changing

We’ve been remarkably fortunate to receive quite a bit of media coverage over the past couple of years.  For many customers and visitors, it’s as if HommeMystere has just arrived on the scene and we’re an overnight sensation!  Nothing could be further from the truth.  It’s taken a lot of hard work, money, faith and above all else, passion.

Until you actually begin doing something you really really love and have had an interest in for what seems like forever, you never quite understand what ‘passion’ for your work means.  You can like your job, or even love your job!  But does it keep you awake at night?  Are you constantly thinking of what you can do better?  How you can improve something?  Does it consume you?  That’s what HommeMystere is all about for us.

So when the media comes along, it’s as much an experience for us as I’m sure it is for the agency or reporter.  Two recent articles from Fusion and highlighted a few points for us.  Firstly, there is still the focus on the sexuality of the guy that likes lingerie.  Is he gay?  He must be.  Or he must be bi at least!  There is always an interest in that area.

But something else is happening.  There is more of an acceptance that lingerie exists.  There’s an acknowledgement that some guys like briefs with a bit of lace or want to wear a bra or sleep in a soft one piece teddy.  And guess what!  Like girls, some guys can look pretty damn good in a thong!

One of our early garments

Decent butt wrapped around one of our early release thongs

It’s also enlightening to receive feedback from customers.  We knew there were plenty of guys that hid their lingerie habits but we were pleasantly surprised to hear how many shopped with their partners too!

Men’s lingerie is harmless fun enjoyed for a variety of reasons.  But only those of us with the lingerie addiction know just how passionate guys can be about lingerie….It’s a cycle of indulgence, enjoyment, guilt, purge and acceptance.

There’s nothing better…except perhaps sharing lingerie..

Sharing China Doll Bras

Sharing China Doll Bras

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I love Lucy!

I used to hate the idea of coming up with a name for each new piece of lingerie.  It was more of a chore than fun, particularly when there are so many options.  So our recent decision to have our newsletter subscribers come up with a name has been a great idea.

Annabelle was the first winner for one of our customers from the United States and now we have a new winner from New Zealand.  Keith has suggested ‘Lucy’ for our open set and says in his email it’s ‘a highly bewitching name’ and ticks all the boxes for him.  Keith will have a set sent to him as soon as production is complete!

Lucy leaves nothing to the imagination!

Lucy leaves nothing to the imagination!

The Lucy thong is completely open at the front.  There’s no tucking your package away. At all.  Ever.  Lucy is designed to be a fun, sexy garment for play.

Same goes for the bra.  It’s peek-a-boo design is made for fun and show.

Have some fun.  Be daring with Lucy!

Have some fun. Be daring with Lucy!

The Lucy set is an exhibitionist’s dream and we can’t wait to have it available from mid September!

Now to come up with a name for our next set…


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Welcome Annabelle!

Adding a new garment to the HommeMystere collection is always exciting.  Less fun is deciding what to name the garment.  Sometimes it’s easy and straightforward, sometimes it can be difficult.

Annabelle Panty


So lately we have been asking our customers and visitors for suggestions on garment names.  Some of the suggestions for this set included ‘Azure Pleasure’, ‘Blue Belle’, ‘My Garter Panty and Bra’ and many more.

Ultimately though, we decided to choose ‘Annabelle’ for this release.  It was suggested by Trent in the US and he has been a fan of HommeMystere for some time.  Using a female name is something we have considered for previous releases and is something we may continue to use in future.

Annabelle Panty back


We’re sure that Annabelle will be popular with out customers and look forward to providing a new style next month.  Perhaps something a little more risque that our current styles.

Annabelle is available in store now!

Annabelle set

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Guy’s in Lingerie Stores – Ten Commandments

  1. Thou shall psych oneself up prior to walking into the store by carefully considering a plan of attack.  This means not lingering for a period of time that is likely to draw suspicious glances from staff.
  2. Though shall have a cover story in place that suggests thou is purchasing for wife/girlfriend/mistress as a surprise present.
  3. Though shall pretend to be far less knowledgeable about sizing and fabrics to the staff to ensure thou appears as a stereotypical dumb male buying lingerie.
  4. Thou shall tell staff the wife/girlfriend/mistress is a size ‘X’ and under no circumstances say ‘she’s about my size’.  This clearly gives the staff member reason to believe thou is buying for oneself.
  5. Thou shall only purchase underwear with a wide gusset.  Bare minimum of 4 inches or 10cm.  This will avoid splitting oneself in two, having one testicle in confinement and one on the loose or raising your voice by 6 octaves.
  6. Thou shall keep well clear of thongs and G Strings as they generally only have 1.2 square inches of fabric in the front.  Refer point 5.
  7. Though shall stick with stretch fabrics only, despite being hypnotically drawn towards bright shiny satins and polyesters.  Snap out of it.  We both know they are not going to work.
  8. Thou shall not indulge in fantasies of the store assistants ‘helping you’ with your lingerie in the change room.  Make the purchase and escape!
  9. Thou shall take advantage of Valentine’s and Christmas periods to stock up on lingerie in vast amounts when it is less suspicious you are buying for oneself.
  10. Every few years you will feel you must purge all your lingerie from your house/shed/work hiding place because ‘enough is enough’!  Then you will go out and do it all again.


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Happy Birthday to Us!

Hard to believe it’s been five years since the beginning of HommeMystere.  Many people say they would love to start their own business in something they are truly interested in but most won’t.  How many times in the past have you gathered with friends and one of you has said ‘that would be a great invention’ or ‘we should start a business doing that’!

I’m guessing quite a few.  Taking the leap from idea to actually doing something is a little more challenging.  As we discovered here at HommeMystere.  What began as ‘we should make a few pairs of lingerie style undies’ has resulted in something bigger than we ever thought would happen.

So for our fifth birthday, we have been searching for a few pics of old favourites.

Our first production run.

Taboo White – Our first bulk production

The Taboo was our first bulk production.  Though the volume was tiny compared to what we do now!  It was made locally in Australia with one way stretch satin and came in a thong, scrunchy, brazilian cut and boyshort.

Taboo Boyshort back led to quite a few emails!

Taboo Boyshort back led to quite a few emails!

The little hole in the back of the Taboo Boyshort meant we received many emails with some asking if it was ‘for a tail’.  Not sure about that…

Scrunchy Back was a popular style

Scrunchy Back was a popular style

The Scrunchy style back was also popular and started a trend where we had our visitors and customers vetting our designs prior to production.

This was a great style

The Passion High Cut Brief

Australian made Passion Brief and bra (bra not shown) was popular too.  It had a sheer back and lined pouch with broad lace sides.  Super comfortable and bargain priced at the time.

Whisper underwire bra was made for a very short time

Whisper underwire bra was made for a very short time

The Whisper underwire bra was beautifully made by a local seamstress using the best materials.  Even though it was loved by our customers, the cost to produce it meant it was out of reach for many of our customers. There really wasn’t any point manufacturing lingerie for guys that no one could reasonable afford so we began looking overseas for suppliers.

That’s when we started with the China Doll and Rose.  These styles have been replenished twice due to their popularity.

China Doll set was the first we produced overseas

China Doll set was the first we produced overseas


Rose was the second overseas produced style

Rose was the second overseas produced style

Since then we have progressed to even more styles and plan to introduce more new garments over the next 12 months.  We’d even love to do some sleepwear though early trials of our super slippery nightshirt weren’t popular.  Not sure why.

Our trial version of the nightshirt wasn't as popular as hoped!

Our trial version of the nightshirt wasn’t as popular as hoped!

Even though the designer lurrrrrves this nightshirt with matching brief below-

Silky brief!

Silky brief!

We may try some more sleepwear soon!  In the meantime, our Retro Gold set should be available by June 20 2014.  I hope everyone loves it!

Retro Gold is our Very High Cut brief and matching bra.

Retro Gold is our Very High Cut brief and matching bra.

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So we thought a photo shoot was due

One of the great things about working with lingerie is the photo shoot bit.  For some reason, many people still seem to think that HommeMystere lingerie for men is a gay thing.  Clearly this insinuates that all gay guys are effeminate and love to be the ‘girl’ in the relationship.  If that was indeed correct, and all gay guys were actually wannabe girls, wouldn’t that make all gay guy couples lesbians?


Anyhoo, back to the point of the blog.  We love doing photo shoots.  Not just because we get to see our lingerie on a guy that actually makes more than a half arsed attempt at keeping fit.  You know what I mean.  Most guys think that a diet is switching from full strength to light beer for a week.  That should work.  Right?

Well we do like to see our lingerie on fit-ter guys than us, but we also get to dress up the female side of the shoot too.  So when you’re asked what you would like the woman to wear in the shoot, ‘nothing’ is clearly not PC for this G rated label.  So we went with the timeless Little Black Dress.  And stilettos.  And can we have a whip with that?

See all of our pics soon, but here’s one showing our next release.  Retro Gold.

Model wears the HommeMystere Retro Gold while getting whipped into submission.

Model wears the HommeMystere Retro Gold while getting whipped into submission.

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