I love Lucy!

I used to hate the idea of coming up with a name for each new piece of lingerie. ?It was more of a chore than fun, particularly when there are so many options. ?So our recent decision to have our newsletter subscribers come up with a name has been a great idea.

Annabelle?was the first winner for one of our customers from the United States and now we have a new winner from New Zealand. ?Keith has suggested ‘Lucy’ for our open set and says in his email it’s ‘a highly bewitching name’ and ticks all the boxes for him. ?Keith will have a set sent to him as soon as production is complete!

Lucy leaves nothing to the imagination!
Lucy leaves nothing to the imagination!

The Lucy thong is completely open at the front. ?There’s no tucking your package away. At all. ?Ever. ?Lucy is designed to be a fun, sexy garment for play.

Same goes for the bra. ?It’s peek-a-boo design is made for fun and show.

Have some fun.  Be daring with Lucy!
Have some fun. Be daring with Lucy!

The Lucy set is an exhibitionist’s dream and we can’t wait to have it available from mid September!

Now to come up with a name for our next set…

 

Welcome Annabelle!

Adding a new garment to the HommeMystere collection is always exciting. ?Less fun is deciding what to name the garment. ?Sometimes it’s easy and straightforward, sometimes it can be difficult.

Annabelle Panty

 

So lately we have been asking our customers and visitors for suggestions on garment names. ?Some of the suggestions for this set included ‘Azure Pleasure’, ‘Blue Belle’, ‘My Garter Panty and Bra’ and many more.

Ultimately though, we decided to choose ‘Annabelle’ for this release. ?It was suggested by Trent in the US and he has been a fan of HommeMystere for some time. ?Using a female name is something we have considered for previous releases and is something we may continue to use in future.

Annabelle Panty back

 

We’re sure that Annabelle will be popular with out customers and look forward to providing a new style next month. ?Perhaps something a little more risque that our current styles.

Annabelle is available in store now!

Annabelle set

Guy’s in Lingerie Stores – Ten Commandments

  1. Thou shall psych oneself up prior to walking into the store by carefully considering a plan of attack. ?This means not lingering for a period of time that is likely to draw suspicious glances from staff.
  2. Though shall have a cover story in place that suggests thou is purchasing for wife/girlfriend/mistress as a surprise present.
  3. Though shall pretend to be far less knowledgeable about sizing and fabrics to the staff to ensure thou appears as a stereotypical dumb male buying lingerie.
  4. Thou shall tell staff the wife/girlfriend/mistress is a size ‘X’ and under no circumstances say ‘she’s about my size’. ?This clearly gives the staff member reason to believe thou is buying for oneself.
  5. Thou shall only purchase underwear with a wide gusset. ?Bare minimum of 4 inches or 10cm. ?This will avoid splitting oneself in two, having one testicle in confinement and one on the loose or raising your voice by 6 octaves.
  6. Thou shall keep well clear of thongs and G Strings as they generally only have 1.2 square inches of fabric in the front. ?Refer point 5.
  7. Though shall stick with stretch fabrics only, despite being hypnotically drawn towards bright shiny satins and polyesters. ?Snap out of it. ?We both know they are not going to work.
  8. Thou shall not indulge in fantasies of the store assistants ‘helping you’ with your lingerie in the change room. ?Make the purchase and escape!
  9. Thou shall take advantage of Valentine’s and Christmas periods to stock up on lingerie in vast amounts when it is less suspicious you are buying for oneself.
  10. Every few years you will feel you must purge all your lingerie from your house/shed/work hiding place because ‘enough is enough’! ?Then you will go out and do it all again.

 

Happy Birthday to Us!

Hard to believe it’s been five years since the beginning of HommeMystere. ?Many people say they would love to start their own business in something they are truly interested in but most won’t. ?How many times in the past have you gathered with friends and one of you has said ‘that would be a great invention’ or ‘we should start a business doing that’!

I’m guessing quite a few. ?Taking the leap from idea to actually doing something is a little more challenging. ?As we discovered here at HommeMystere. ?What began as ‘we should make a few pairs of lingerie style undies’ has resulted in something bigger than we ever thought would happen.

So for our fifth birthday, we have been searching for a few pics of old favourites.

Our first production run.
Taboo White – Our first bulk production

The Taboo was our first bulk production. ?Though the volume was tiny compared to what we do now! ?It was made locally in Australia with one way stretch satin and came in a thong, scrunchy, brazilian cut and boyshort.

Taboo Boyshort back led to quite a few emails!
Taboo Boyshort back led to quite a few emails!

The little hole in the back of the Taboo Boyshort meant we received many emails with some asking if it was ‘for a tail’. ?Not sure about that…

Scrunchy Back was a popular style
Scrunchy Back was a popular style

The Scrunchy style back was also popular and started a trend where we had our visitors and customers vetting our designs prior to production.

This was a great style
The Passion High Cut Brief

Australian made Passion Brief and bra (bra not shown) was popular too. ?It had a sheer back and lined pouch with broad lace sides. ?Super comfortable and bargain priced at the time.

Whisper underwire bra was made for a very short time
Whisper underwire bra was made for a very short time

The Whisper underwire bra was beautifully made by a local seamstress using the best materials. ?Even though it was loved by our customers, the cost to produce it meant it was out of reach for many of our customers. There really wasn’t any point manufacturing lingerie for guys that no one could reasonable afford so we began looking overseas for suppliers.

That’s when we started with the China Doll and Rose. ?These styles have been replenished twice due to their popularity.

China Doll set was the first we produced overseas
China Doll set was the first we produced overseas

 

Rose was the second overseas produced style
Rose was the second overseas produced style

Since then we have progressed to even more styles and plan to introduce more new garments over the next 12 months. ?We’d even love to do some sleepwear though early trials of our super slippery nightshirt weren’t popular. ?Not sure why.

Our trial version of the nightshirt wasn't as popular as hoped!
Our trial version of the nightshirt wasn’t as popular as hoped!

Even though the designer lurrrrrves this nightshirt with matching brief below-

Silky brief!
Silky brief!

We may try some more sleepwear soon! ?In the meantime, our Retro Gold set should be available by June 20 2014. ?I hope everyone loves it!

Retro Gold is our Very High Cut brief and matching bra.
Retro Gold is our Very High Cut brief and matching bra.

So we thought a photo shoot was due

One of the great things about working with lingerie is the photo shoot bit. ?For some reason, many people still seem to think that HommeMystere lingerie for men is a gay thing. ?Clearly this insinuates that all gay guys are effeminate and love to be the ‘girl’ in the relationship. ?If that was indeed correct, and all gay guys were actually wannabe girls, wouldn’t that make all gay guy couples lesbians?

Whatever.

Anyhoo, back to the point of the blog. ?We love doing photo shoots. ?Not just because we get to see our lingerie on a guy that actually makes more than a half arsed attempt at keeping fit. ?You know what I mean. ?Most guys think that a diet is switching from full strength to light beer for a week. ?That should work. ?Right?

Well we do like to see our lingerie on fit-ter guys than us, but we also get to dress up the female side of the shoot too. ?So when you’re asked what you would like the woman to wear in the shoot, ‘nothing’ is clearly not PC for this G rated label. ?So we went with the timeless Little Black Dress. ?And stilettos. ?And can we have a whip with that?

See all of our pics soon, but here’s one showing our next release. ?Retro Gold.

Model wears the HommeMystere Retro Gold while getting whipped into submission.
Model wears the HommeMystere Retro Gold while getting whipped into submission.

The moment new lingerie arrives

Most men and women would agree there are few times more exciting than the anticipation of opening up a gift or surprise present. ?Whether it’s apparel, electronics or a gift card, the moment you look at the item, you are immediately weighing up if it meets your preconceived expectations.

It’s the same with us and our lingerie. ?We can plan, size and choose the colours of the lingerie we want to make but until the samples arrive we’re just hoping the idea in our head translates to something just as good when completed.

Thankfully, our first samples are looking good and exceed our expectations. ?Can’t wait to see how the others turn out!

Just a hint of a couple of samples we plan to release soon.
Just a hint of a couple of samples we plan to release soon.

Once we have everything confirmed we will be organising the photo shoot.

Happy New Year!

Well it’s a new year for almost everyone (Chinese still have a month to go!) and it’s a good time to reflect on what’s happened and how far men’s lingerie has come along.

As we’ve said before, we’re really happy with HommeMystere and the progress we’ve made. ?We’ve seen plenty of new customers, newsletter subscribers and visitors throughout the year and also seen our range of garments expand with increased production runs as our style becomes more popular.

But is lingerie style underwear becoming more acceptable for guys? ?Why is it still an underground kind of movement? ?Strangely enough, a guy would be more likely to talk about sex toys or ‘come out’ than admit he likes to wear frilly panties. ?Now we’re seeing Gay marriage becoming acceptable in various parts of the world, marijuana is legal in some areas of the US and Miley Cyrus gave us twerking!

Beats me why guys wearing lingerie is such a big deal!

No doubt many of our customers will continue to hide their lingerie collections at work or in the back shed, indulging only when they have the house to themselves. ?Their wives/girlfriends will continue to be ignorant, or if they do know, be clear they don’t approve of the practise.

Are we seeing men’s lingerie at the same stage as the gay community endured 30 years ago? ?I hope not but if that’s the case then we’ll continue to push for men’s lingerie to be accepted by the wider community.

Life is too short to have it directed by the Fun Police. ?May as well enjoy it while you can!

Cheers everyone. ?May all your lingerie be Satin – or at least 85% polyamide and 15% spandex!

Do the choices you make really matter?

A common comment we receive is our relationship with the gay/transgender community, our thoughts on heterosexual relationships and lingerie and so on.

The short answer is we don’t really care. ?It’s wrong to even divide people into separate communities based on anything pertaining to their personal preferences – sexual or otherwise.

I believe that when we’re young, either by accident or design, we’re brainwashed into believing there’s a particular path we ‘should’ be treading. ?However, as you get older, you develop your own unique likes and dislikes, thoughts and interests. ?Some people are comfortable stepping off the preordained path and creating their own new path.

Others are overwhelmed by guilt that they may be upsetting family and friends, or not ‘meeting the expectations’ that others have of them. ?They cannot break the bond, step out of the box and create their own destiny, as they probably want to do deep down.

So many people end up living a life that may not ‘conform’ to what the wider community apparently wants – but they are probably having a hell of a lot more fun than the ‘wider community’!

So we don’t really give a damn if we’re associated with anyone in particular. ?We’re treading our own path, creating something for guys, and having fun doing it!

And at the end of the day (or your life), when you’re six feet under, will it really matter that you were anything but honest with yourself? ?It’s doubtful anyone will care if you liked some nice lingerie..

Say it with Satin

Anyone that knows anything about mens lingerie, know that guys love satin. ?Anything that gives a smooth line under clothing, and has that slippery feel, will always be popular.

So it’s taken us a while, but we’ve finally released our first Satin set. ?The bra and brief is lavender in colour with a star printed pattern. ?Using a non stretch fabric presents a bit of an issue with sizing, but we have done our best to cover as many as possible.

Star Satin bra and panty set for men now in stock in the UK, USA and Australia
Star Satin bra and panty set for men now in stock in the UK, USA and Australia

Released just a few days ago, it’s already proving to be a popular garment – particularly the bra which is very stealthy even under T shirts!

And one thing we love about releasing a new garment – that’s placing our next order. ?So keep an eye out for the Red Lace set coming soon! ?Previews are available on our Pinterest Page

Back to Reality

Well we made it back to Australia following another fun exhibition at the International Lingerie Show. ?We had a few guys in our panties on the runway for the fashion show and we have requested the video to post on our YouTube channel. ?Hopefully that won’t take too long to be prepared.

We missed out on the StoreErotica award but we were pleased to at least have received the nomination – well, actually that’s not entirely true. ?We would have preferred to win!

If you don’t follow us on Twitter?and missed our tweet,?check out Matt dressed in our PinStripe Boyshorts and Vest. ?Matt is with Christy at the Show. ?The PinStripe proved very popular at the show once again.

We’re now waiting on our satin bra and panty set to be completed and should have those available in the next few weeks. ?Keep an eye on our store or blog for updates.

We also stumbled upon an article written some time ago here. ?Take a look as it’s well written and is a good guide for wives and girlfriends that are looking for a bit of reassurance.

Sign up to our Newsletter for a great introductory offer and to keep up to date on what’s happening’at HommeMystere. ?Or get in contact if you would like more information on lingerie for men!